A new ad campaign is going to be launched starting in October of this year. The Free To Be Foundation is teaming up with The Ad Council to launch some anti-bullying ads.
There will be both television ads as well as internet ads directed toward parents to teach their children to not be bystanders, and to step in and say something when they see another child being bullied.
Free To Be is a foundation that markets educational products that help raise awareness of stereotyping and discrimination and promote individuality.
The Ad Council is a non-profit organization whose purpose is to improve the lives of all Americans through public service advertising.
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